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Small companies struggle with SEO

SEO, or search engine optimisation, has actually been a buzzword in business tech world for so long now that it has actually made its method into typical parlance. Every company with an online existence, from the FTSE 100 high entertainers to the teenage blog writer, makes every effort to bring in visitors through boosted SEO

What Is Google Structured Data Markup or Schema?

Summary of Structured Data Markup Do you want your web pages to stand out in search results? If so, then you must incorporate structured data markup in your web page encoding. Rich snippets (structured Data Markup - Schema) are designed to summarize the content of a page in a way that

Does Dwell-Time Really Matter for SEO? 

Time on Site - Dwell Time - and SEO What's the real impact of machine learning on SEO? This has been one of the biggest debates within SEO over the last year. Google is the most successful search engine as evidenced by its number 1 status in most countries. Google wants to find pages

Link Power Building Myths

Myth 1. Links from non-relevant sites or websites or pages or material that are not in your niche won't help you rank better. This is rooted in the concept that Google is essentially saying, "We wish to see that there's significance and a genuine factor for Website A to connect to Website B." However

Content Sources for Content Marketing

An important part of website promotion to increase leads and business is the development of new material demonstrating expertise – content marketing. Visitors who find interesting information may spend additional time on your website, looking at more pages and this will increase the quality score of your website and webpages. This will have a positive

Roadmap to Organic SEO Success

SEO to achieve top page positioning for your target keywords provides the best ROI of all the marketing modalities. First page positioning on Google for your best target keywords is essential for your internet marketing to succeed. Usually, it is a matter of targeting the service you provide and your location e.g. Southend Dentist, Brentwood

Six reasons top SEO firms do not provide ensured rankings.

A good SEO company can increase the business you acquire through the Internet but how do you discover the very best SEO company for your requirements? The huge issue is that the genuine SEO firms will understand that warranties can no longer be given since there are too many variables outside their control. You need

Keywords and Keyword Difficulty – Part 1

A keyword is a word or expression that may be keyed into search boxes (search terms) on search engines such as Google. Every business desires its website to be on the top page of Google (see Why your business website must be on the first page of Google). The objective is to

First Page on Google – How? – The 4 Groups of Signals

The 4 Groups of Ranking Signals Google and all the search engines use at least 200 signals to rank webpages on their results pages for a keyword. They can be considered in four groups of factors: - On-page – the use the keywords (usually a phrase), words in the keyword phrase, synonyms

SEO Lessons from Hubspot – Increase your organic visitors by 50%

CorrectingSEO Errors - Improve rankings. Hubspot, leaders in SEO and Internet Marketing, has just recently confessed that they have been making SEO errors with inbound marketing and SEO. They approach making corrections and enhanced their organic search traffic by more than 50 % in one month. In this series, we will follow a